Reducing costs with Adwords Ad Scheduling
I am still having a love/hate relationship with the Adwords Display Network. It’s a great place to find extra traffic, especially from people who were not actually looking for a product like you’re...
View ArticleComing soon, my new product: Manula
I have been working on the Collectorz.com products since 1996, first part-time, then since 2000 full-time. The company is doing great and we still have lots of ideas for improvements of the current...
View Article“Hey, don’t mention iOS 6! It’s a secret!”
You gotta love the guys at Apple. This week four updates of my iOS apps got rejected by Apple because their “what’s new” descriptions mentioned “iOS 6″. As in: * Fixed: some iOS 6 compatibility issues....
View ArticleManula: how it all started
As I’ve announced last week, I am working on a new product, Manula, a tool for creating online manuals. But how did I end up in the market of manual authoring tools? Why did I choose this particular...
View ArticleWhat I learned about email marketing… the hard way
I have written about email marketing many times before. It is an important tool for selling more software, both to prospects / trial users (using auto-responder email sequences) and to your existing...
View ArticleA/B/C split test: The power of a smile
An A/B split test I did in April this year showed that for my Collectorz.com landing pages, photos of real people worked better than cartoons. So the completely new site design I created in June...
View ArticlePick our brains at the ESWC
This weekend, November 24/25, the European Software Conference (ESWC) will be held in Munich, Germany. As always, I will be speaking at the conference (and sponsoring too). However, this time we’re...
View ArticleUsing Manula for Collectorz.com
My new product Manula will go live within a couple of weeks. We’re currently aiming to launch before the end of this month. Just a few weeks left! A quick recap of what it is: Manula is a web-app for...
View ArticleFirst screens of the Manula topic editor and tracking features
Alas, no Manula launch yet this week. The app is completely ready for release, but sadly I am the bottleneck myself, as I’m completely swamped with CLZ releases at the moment. Oh well, no hurries. Live...
View ArticleMy new product Manula is live!
We have been working on this for 10 months, but finally the big day is here: My new product Manula is live! What is Manula? In short: Manula is a subscription based web-application for creating,...
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